Sisterland Yellow Peony
For this new Sisterland launch, it was necessary to create a new product reveal and content for social media that would provide a new point of view in the Sisterland universe, refreshing and adding a bohemian touch to the line.
Role & Activities performed:
Product Reveal
After studying the product and the launch strategy, complement the digital assets by creating the conceptualization and creative idea of this product reveal.
Digital Assets
The launch was complete with images and different assets for a limited edition release, but it required the conceptualization and creation of more assets in video format for digital platforms.